Evaluating Design Choices
Our main goal was to make everything look clean and connected, and we achieved this by using the same simple logo and a dark, focused style across both the postcard and the digipack. The choice to use the specific quote, "Just one minute. Endless ways to look," and the lens-shaped logo was very effective because they immediately tell the viewer what the video is about: seeing the same short scene in many different ways through the camera. On the postcard, the decision to show multiple images (close-up, long shot, etc.) was smart because it visually proves that we understand the technical part of the Major Task. Finally, including the QR code on the back is a brilliant practical touch that makes it easy for anyone to access our work.
Challenges and Improvements
The biggest challenge was making sure the pictures from the school classroom looked consistent, especially with the lighting, because the original photos weren't taken just for the design work. This meant we had to rely heavily on editing features in Canva to adjust brightness and contrast to match the pictures. A small challenge was making the four images fit well on the digipack without looking too busy, but we solved this by laying them out cleanly. For future projects, one improvement would be to take high-quality still photos specifically for the digipack before filming starts, so we have perfect images ready to go. Also, we could try experimenting with slightly different color palettes to see if a pop of color would make the final package stand out even more.
No comments:
Post a Comment